AI Visibility FAQ

AI Visibility is Amplitude's solution for tracking and improving your brand's presence in AI-generated answers across ChatGPT and Google AI Overview.

Marketing, SEO, content, and product teams can all benefit when they monitor brand mentions, optimize content for AI search, or prove ROI to leadership.

Every Amplitude plan includes AI Visibility in the Amplitude platform. If you don't have an Amplitude account, you can generate a free, limited report with Try AI Visibility.

AI Visibility refreshes weekly in the Amplitude platform, on every plan. The free report from Try AI Visibility runs once and doesn't refresh.

Amplitude can pause scheduled refreshes when no one views a brand report for an extended period. Open the brand to resume refreshes. Amplitude retains existing report data during the pause.

Consumers increasingly use AI assistants instead of traditional search engines to research products. If your brand doesn't appear as a recommendation in AI answers, you risk losing high-intent customers to competitors.

AI Visibility provides a customer dashboard with a visibility score, competitive rankings, and the source LLMs used to generate responses. Your visibility score quantifies how often a brand appears in AI responses across major LLMs using hundreds of prompts.

Yes. The competitive rankings feature highlights which prompts and keywords lead to competitor mentions in AI search. It also recommends ways to improve your brand's ranking.

Yes. AI Visibility provides recommendations to improve AI visibility for specific pages and copy. Suggestions include adding clear headings, shortening long paragraphs, and inserting concise FAQ blocks.

Unlike standalone search-analysis tools, AI Visibility is built into Amplitude. You can tie AI search visibility to products built to manage customer behavior, conversion, and revenue.

No. OpenAI, Google, and other companies don't share what users are searching. The prompts Amplitude generates reflect what LLMs know is relevant to your brand.

No. In the logged-in version, you can configure a brand's prompts and responses for any language. LLMs may occasionally still respond in English.

AI Visibility is part of the Amplitude Digital Analytics Platform. It connects AEO insights with your organization's behavioral data and uses Amplitude workflows to prioritize recommendations and simulate changes. Every Amplitude plan includes AI Visibility.

AI Visibility connects AI-search data with your organization's behavioral data. It also uses Amplitude workflows to prioritize recommendations and simulate changes. Every Amplitude plan includes AI Visibility, so you don't need a separate Amplitude add-on for access.

Yes. After you log in to Amplitude, you can add prompts. AI Visibility refreshes after you add them.

No. AI Visibility supports ChatGPT and Google AI Overview, and which of them you see depends on your plan: Growth and Enterprise track both, and Starter and Plus track ChatGPT only. Use the model filter on the Prompts tab to view results from either source.

Yes. Make the changes on the main AI Visibility page.

Yes. Amplitude processes URLs you submit for analysis within your authenticated Amplitude organization. When Amplitude forwards requests to an LLM endpoint, contractual controls govern how the provider may handle them.

Amplitude retains customer data for the duration of the subscription. After contract termination, Amplitude retains your information for a 30-day data-retrieval period. After that, Amplitude deletes all customer data unless limited retention is legally required.

Prompt capacity, refresh cadence, and some capabilities depend on your plan and account configuration. AI Visibility notifies you when your organization reaches its current prompt capacity. Contact your Amplitude account team if you need to confirm or increase a limit.

AI Visibility doesn't set a separate prompt limit for each category or filter selection. All prompts count toward your organization's configured prompt capacity.

No. Amplitude considers an identical prompt a single prompt across AI models.

Yes, if Amplitude has enabled Search Volume for your account. It estimates monthly Google search demand for terms related to each prompt. The underlying keyword volume is an average over the preceding 12 months, not a count of AI queries or searches in the most recent month. For the calculation and topic-level value, go to How Search Volume is calculated.

AI Visibility monitors brand performance in ChatGPT and Google AI Overview. Growth and Enterprise plans track both; Starter and Plus track ChatGPT only. Use the model filter on the Prompts tab to view results from either source.

The Amplitude MCP also exposes AI Visibility insights and events, so you can query them from external AI clients such as Cursor alongside the rest of your Amplitude data.

Amplitude's RBAC uses three layers: roles, permissions, and actions. Administrators can assign default or custom roles at the project level. Users and groups can have view-only, admin, or other permission sets for each project. These permission sets control access to the project's AI Visibility analysis.

You can export all prompt metrics as a CSV. In Amplitude Analytics, you can export charts as PNG, PDF, CSV, or shareable links. You can also export dashboards and usage reports as PDF or PNG.

The default channel rules identify activity from an LLM or conversational AI tool through the referrer or utm_source. If you use custom channel rules, add equivalent conditions to those rules.

LLM or conversational AI tools don't supply the prompts when they refer users to other applications. You can evaluate entry pages for sessions from LLMs to understand which pages on your site most commonly receive direct referrals.

No. AI Visibility looks at the total responses from an LLM or AI.

AI Visibility doesn't impose a separate seat limit. Every Amplitude plan includes unlimited seats. Amplitude RBAC controls which projects and AI Visibility analyses each user can access.

Amplitude asks AI models such as ChatGPT to generate prompts that may interest marketers.

AI Visibility has no direct integration with third-party analytics platforms. Its metrics live in Amplitude, where you can analyze them alongside your product data, and you can reach its insights and events through the Amplitude MCP.