---
title: "Principal Product Manager, Amplitude"
description: "Chad Swenson is a Principal Product Manager at Amplitude, where he focuses on Session Replay, Heatmaps, and Zoning Insights."
canonical: "https://amplitude.com/en-us/blog/author/chad-swenson"
---

# Principal Product Manager, Amplitude

Chad Swenson is a Principal Product Manager at Amplitude, where he focuses on Session Replay, Heatmaps, and Zoning Insights.

Source: https://amplitude.com/en-us/blog/author/chad-swenson

---

##### Chad Swenson

Principal Product Manager, Amplitude

Chad Swenson is a Principal Product Manager at Amplitude, where he focuses on Session Replay, Heatmaps, and Zoning Insights.

#### Posts by Chad

[Read ](/blog/zoning-insights-website-conversion-optimization)

[Product](/blog/zoning-insights-website-conversion-optimization)

###### [Introducing zoning insights: Web intelligence at a glance](/blog/zoning-insights-website-conversion-optimization)

[Jun 11, 2026](/blog/zoning-insights-website-conversion-optimization)

[8 min read](/blog/zoning-insights-website-conversion-optimization)

[Read ](/blog/heatmaps-rebuild)

[Product](/blog/heatmaps-rebuild)

###### [Heatmaps needed a rebuild, not a fix](/blog/heatmaps-rebuild)

[May 14, 2026](/blog/heatmaps-rebuild)

[4 min read](/blog/heatmaps-rebuild)