# Product-Led Growth Template Dashboard by Leah Tharin | Amplitude

Unlock key topline metrics in this dashboard to evaluate the effectiveness of your pre-monetization strategy. Gain insights into whether your market offerings are on the right path to generating revenue. With clear segmentation by Ideal Customer Profiles (ICP), easily track shifts in specific segments and manage a mix of enterprise and self-serve pipelines without data overload.

Source: https://amplitude.com/en-us/templates/product-led-growth-dashboard

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[< Templates](/templates)

# Product-Led Growth Template Dashboard by Leah Tharin

Dashboard by Leah Tharin

###### CREATED BY

Leah

<!-- -->

Tharin

Interim Product & Growth Executive, Board Member

[](https://linkedin.com/in/leahtharin)[](https://twitter.com/leahthar?lang=en)[](https://www.leahtharin.com/)

Monitoring the "chain of evidence" from promise to paid conversion is a good way to keep things under control as a PLG company. How do people retain and how fast do they go from setup to aha (correlated with revenue, retention)? How do they overall convert into paying customers? How does all of this look per ICP?

[View dashboard in demo](https://app.amplitude.com/analytics/demo/dashboard/starter-template/leah_tharin_plg)[Try it in Amplitude](https://app.amplitude.com/dashboard/starter-template/leah_tharin_plg)

[](/templates/dashboards)[](/templates/product-kpis)[](/templates/b2b-saas)

###### Monitoring the "chain of evidence" from promise to paid conversion is a good way to keep things under control as a PLG company. How do people retain and how fast do they go from setup to aha (correlated with revenue, retention)? How do they overall convert into paying customers? How does all of this look per ICP?

## About this template

This dashboard contains critical topline metrics to understand how your premonetization value delivery works. Those are at any scale the minimum metrics you want to look at to know whether what you deliver into the market is progressing into the correct direction and how it turns into money, or not.\
\
The separation per ICP's is an important dimension that warns you for movements in specific segments without being drowned in too many metrics. This is especially helpful if we have a mixed pipeline between enterprise and self-served prospects.

## How this template works

Unlock the full potential of your data with our step-by-step template.

1\. Click "Try it in Amplitude" if you have sufficient data in an Amplitude account, or click "View chart in demo".

2\. Replace the dashboard's placeholder content with your own events by clicking on the event names within the "Events" panel and selecting from the menu.

3\. Save the chart and share it with your team.

##### About Amplitude

Amplitude is a leading digital analytics platform that helps companies unlock the power of their products. Amplitude guides companies every step of the way as they capture data they can trust, uncover clear insights about customer behavior, and take faster action. When teams understand how people use their products, they can deliver better experiences that drive growth. Amplitude is the best-in-class analytics solution for product, data, and marketing teams, ranked #1 in multiple categories by G2.

##### Recommended Integrations

- [ProductBoard](/integrations/productboard) -
  Productboard is a product management platform that provides a single source of truth for all customer data, helping teams uncover trending user needs.
- [Appcues](/integrations/appcues) -
  Appcues supports personalized, targeted in-app onboarding messages, modals, and hotspots to guide specific user segments through a tour or to pinpoint key page elements.
- [Apptimize](/integrations/apptimize) -
  Apptimize empowers product teams to create the best possible experience for individual users through data-driven A/B tests and personalized promotions and feature releases.

##### Product-Led Growth Template Dashboard by Leah Tharin

##### Created by

I'm Leah Tharin, I'm a B2B Scaleup advisor for companies that want to layer in product-led growth motions into running businesses.

I'm a board member, portfolio advisor for Notion Capital and an interim Product & Growth officer, that joins companies briefly full time to fix problems in their organizations at scale connected to Product & Growth.

With 25 years of experience in the industry, and 15 years in products I've been holding leadership roles at companies like GotPhoto, Jua, Smallpdf, Deindeal and am passionate about any complex problem in scaling organizations. Especially if they are cross-functional.\
You can read & listen to more of my stuff at: [www.leahtharin.com](http://www.leahtharin.com/)

## Frequently Asked Questions

Amplitude is a leading digital analytics platform that helps companies unlock the power of their products. Amplitude guides companies every step of the way as they capture data they can trust, uncover clear insights about customer behavior, and take faster action. When teams understand how people are using their products, they can deliver better product experiences that drive growth.

Yes, Amplitude is free to get started. Our [Starter plan](https://amplitude.com/pricing) includes up to 50K MTUs, out-of-the-box [Analytics](https://amplitude.com/amplitude-analytics) and templates, [Session Replay](https://amplitude.com/session-replay), [Web Experimentation](https://amplitude.com/web-experimentation), and more—all at no cost.

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