Analyze complex digital journeys to unlock actionable insights about your customers
Product analytics powered by our behavioral graph allow you to build products grounded in customer empathy
Optimize digital products for better engagement, increased conversion, and long-term customer loyalty
Designed from the ground up for cross-functional teams to move fast and build a data-informed culture inside your company
Product analytics, trusted by the best and brightest
“Amplitude provides us a richer and deeper framework beyond what we could get elsewhere. We move faster, ideate quicker and understand our users more deeply.”
Ultra-fast, intelligent insight into customer behavior.
Allow your team to instantly answer both simple and complex product analytics questions—from measuring baseline metrics to understanding, exploring, learning and predicting what will happen next.
Go beyond surface-level data like page views and clicks to analyze user behaviors, attributes, channels and more. Create powerful behavioral cohorts to identify your most important customers. Manage your audiences in real-time within any Amplitude analysis or 3rd party integrations
Get visibility into your customer journeys with different levels of precision from analyzing unstructured journeys in aggregate views, all the way to the individual user paths of your customers. Understand the context and intent behind every action and identify why customers are or aren’t reaching the desired outcomes.
Analyze engagement across multiple apps and understand how users move between platforms and products. See the different paths customers take and what’s causing them to convert or drop-off. Automatically identify interactions that drive customers back resulting in the highest engagement.
See how your customers convert and retain with the industry’s smartest conversion and retention reports. Quickly create cohorts of customers dropping out and use Machine Learning to identify behaviors that best predict retention. Go further by customizing your analysis based on expected usage frequencies for any industry.
Track metrics in real time against performance targets and see how new features or updates affect user behavior. Monitor performance changes over time and proactively surface important trends. Empower your teams to discuss insights within Amplitude so you can take action quickly.
Use the power of machine learning to forecast behavior patterns over time. Visualizes expected future metrics so you can estimate trends, and use them to inform your goals. Identifies audiences for targeting based on their likelihood to buy, churn, or any number outcomes.
Power your product growth with campaign insights
Amplitude is introducing new campaign reporting capabilities to our #1 product analytics. Understand how your acquisition investments drive product growth.
- Understand channel performance
- Measure campaign ROI
- Identify high-value audiences
Empower product teams with great decisions.
Out-of-the-box yet flexible reports enable you to answer your unique questions and understand how you can create customer and business value.
Used by more product managers than any other analytics solution to confidently make decisions about product roadmap, prove the impact of new features, and accelerate the team’s ability to ship.
“Amplitude provides speed of execution. We were able to 11x the number of tests run in a quarter. The fact that we drive value for our customers and PayPal faster is invaluable.”
A modern analytics platform built for teams
See how Amplitude is designed from the ground up to be used by cross-functional teams. Data collaboration is embedded across Amplitude and is our secret to building a fast moving data-informed culture inside your company
Get all your stakeholders in the same "room" so they can work and learn together with a space customized for them. Organize your content into folders and pin your favorite pieces of content in that space for more visibility.
Turn your dashboards into workflows with templates that your teams can use to quickly track performance across a standardized set of metrics for evaluating new releases, A/B test experiments and even measuring customer health
Monitor performance changes over time and proactively surface important trends in your metrics. Set and track progress to a target metric, add critical context as notes throughout the Dashboard, and more customize the layout of any report.
Use Notebooks, you can easily share the full context behind complex analyses, A/B tests, and product launches with your whole team. Communicate context and takeaways from analysis with stories and make data-informed decisions.
Looking for extra horsepower to fit your unique analytics needs? We’ve got you covered.
Need to customize Amplitude to fit your unique analytics needs? We’ve got you covered
Ship fast and learn more with smart alerting for product monitoring
Analyze engagement across multiple applications in a single view
Accelerate SaaS product growth
Data Governance for a complete, accurate view of product and customer data.
Unlock the power of Amplitude with our Digital Analytics Platform
The first unified system that brings together an entirely new depth of customer understanding with the speed of action to optimize experiences in real-time
The first experimentation solution powered by analytics and customer behavior to determine and deliver the best customer experience.
Drive marketing campaigns and product personalization with audience segments backed by first-party data.
Amplitude Analytics includes built-in data management to integrate and govern all your sources, giving teams a complete, accurate view of product and customer data.
Learn how digital business leaders around the globe are building a digital-first strategy for competitive advantage.
Learn how to drive growth by aligning digital investments across the organization.