We live in a digital-first world.
Digital products are at the center of every company’s transformation strategy. But how do they know if they are making the right digital bets? How do they know what features and actions in the product lead to retention, loyalty and lifetime value? How do they connect products to business outcomes? Enter Amplitude. We are a digital analytics platform. We help every business optimize the business value of digital product innovation. We’re the competitive edge to not only survive—but thrive—in the new era.
5 fast facts about Amplitude
We are over 700 employees and counting, with offices in the US, Europe and Asia. We are one of Insider’s ‘tech companies to bet your career on’ for 2021.
We believe in Diversity, Equity and Inclusion as the fabric of our culture. From ERGs and communities to recruiting and training, we walk the walk.
We have more than 1,900 paying customers and 26 of the Fortune 100 who rely on us to help them make the right digital bets and optimize innovation.
We want every company to have the Amplitude ‘aha’ moment, from the Amplitude Startup Scholarship Fund to the Tech for Black Founders program.
We’re pioneers. We invented the Behavioral Graph, the largest database of customer behavior, and are #1 in product analytics.
Innovation is in our DNA
Co-founders accepted into Y Combinator (YC W12).
Founded in 2012 with a founding thesis that building the best product requires deep, cross-functional understanding of customer behavior.
Meet the Leadership Team
Chief Executive Officer, Founder
Spenser co-founded Amplitude in 2012 with the mission to help every company build amazing products through data. He believes that with the right insights, every company can unlock the power of their products. He previously worked as an algorithmic trader at DRW Trading Group and earned a degree in Bioengineering from MIT, where he was a two-time winner of Battlecode, MIT’s largest programming competition.
Thomas' mission is to help people and organizations go bigger and further than they otherwise would. At Amplitude, he leads go-to-market (GTM) strategy, including revenue, operations, customer success, partnerships, and marketing. Previously, he was Chief Revenue Officer at UiPath, where he oversaw a period of unprecedented growth and took the company public in 2021. Born and raised in Denmark, Thomas received Bachelor's and Master’s degrees in Economics & Business Administration from Copenhagen Business School.
SVP of Engineering
Shadi is a passionate, seasoned technology leader and architect. She is experienced in building and managing highly proficient, customer-centric engineering teams. Prior to Amplitude, she spent 11 years at Palo Alto Networks, leading and scaling the company’s engineering organization. She has a Ph.D. in computer engineering from University of British Columbia and a B.Sc. from Sharif University of Technology.
Chief Product Officer
As Chief Product Officer, Justin strives to make it easy for companies to make better decisions based on their data. He builds teams that develop deep customer understanding and craft inspiring visions to create innovative product experiences that users love. He’s a 2x entrepreneur as well as an alumnus of McKinsey, Stanford GSB, and Carleton College.
Chief Architect, Founder
As Chief Architect and Co-founder, Jeffrey owns the infrastructure that enables Amplitude to scan billions of events every second. As a software engineer, he loves to build systems that solve real-world problems. He brings experience building infrastructure from Palantir and Sumo Logic and earned a degree in Computer Science from Stanford University.
Chief Technology Officer, Founder
As Chief Technology Officer and Co-founder, Curtis developed the core of Amplitude’s technology. Prior to Amplitude, Curtis worked as a software engineer at Google and Electronic Arts. He earned a degree in Electrical Engineering and Computer Science and Mathematics from MIT and is a 2x winner of Battlecode, MIT’s largest programming competition.
Chief Financial Officer
Criss has more than 30 years of finance experience. Prior to Amplitude, he spent seven years as CFO of security company Forescout Technologies. He has also held financial roles at Socialware, IBM, British Telecom, and HP. He currently serves as a board member for Slice and WorkBoard, Inc. A licensed CPA, he holds an MBA and a B.S. in accounting and finance from the Haas School of Business at UC Berkeley.
Chief Human Resources Officer
KJ believes the best thing you can do for your career is hire people who could do your job. She leads Amplitude’s People organization, including talent acquisition and development, diversity, equity & inclusion (DE&I), total rewards, and employee engagement. She brings over 20 years of HR experience, spending the last seven years at Okta, where she helped scale the team from 500 to nearly 6,000. She earned her Bachelor’s and Master’s degrees at California State University East Bay. Outside of work, she loves to cook, golf, and spend time with her family.
Chief Revenue Officer
Nate leads the global sales and partner organizations at Amplitude. His goal is to help every company build digital platforms and experiences that their customers love. As CRO at Instabase, he led all go-to-market teams globally. Nate also held multiple leadership positions at Microsoft and Cisco, where he built a strong track record of leveraging technology to drive transformation with the world's largest companies. He started his career as a developer and systems engineer earning his degree in Physics and Mathematics from Muhlenberg College in Pennsylvania.
Chief Marketing Officer
Tifenn’s mission is to shape the future of work through superior digital experiences, great teams, and technology that customers love. At Amplitude, she leads its global marketing strategy and team. Prior to joining Amplitude, Tifenn was the CMO at Collibra, Dropbox, SAP Ariba, and SAP Fieldglass. Tifenn holds a Master's of Law from L’ICES, l’Institut Catholique de Vendée and a Master's of Management from Audencia Business School. She is a graduate of the Kellogg Executive Education CMO Program. She resides in the Bay Area, where she enjoys her daily morning coffee with her wife and their three dogs.
Chief Customer Officer
Lambert is passionate about creating customer-centric cultures that fuel lasting customer partnerships. At Amplitude, he oversees the global customer success organization and leads customer engagement and retention strategy. Prior to Amplitude, Lambert spent six years leading customer success at DocuSign, and prior to that, he was responsible for the strategy and direction of Adobe's Global Services team for nearly a decade.
As Amplitude’s General Counsel, Liz Fisher brings to Amplitude extensive expertise spanning the legal landscape from business litigation to in-house counsel. Prior to Amplitude, she was vice president, deputy general counsel at Postmates, where she supported the company’s rapid expansion by scaling the legal team, providing strategic advice to executive leadership, and negotiating partnerships and deals. Liz began her career as a litigator at Quinn Emanuel following a clerkship with the U.S. Eighth Circuit Court of Appeals.
Board of Directors
Chief Executive Officer, Founder
Spenser Skates is the visionary behind Amplitude, a product analytics company he co-founded in 2012. With a background in Bioengineering and a proven track record of success in algorithmic trading, Spenser is dedicated to helping companies build better products. As a two-time winner of MIT's Battlecode programming competition, he is well equipped to tackle even the most challenging problems.
Ron Gill is a seasoned finance professional with extensive experience in the technology industry. A former CFO of NetSuite and an Operating Partner at Lead Edge Capital, he serves as a board member for several successful companies including Amplitude, HubSpot, and Benchling. With a Master of International Business Studies from the University of South Carolina and a B.A. from Baylor University, Ron is a valuable asset to any board.
Board Member and Partner at Sequoia Capital
Pat Grady is a Partner at Sequoia Capital with a diverse portfolio of successful companies. With a background in Boston College and a passion for investing, Pat has worked with Amplitude, HubSpot, Snowflake, and many others. When not working, he enjoys spending time with his family in the Bay Area.
Erica Schultz has a proven track record in sales, business development, and customer success. As the President of Field Operations at Confluent, she oversees the global sales and customer success teams. Her past experiences as the CRO at New Relic and 17 years at Oracle Corporation make her a valuable addition to any board. Erica holds a deep understanding of the cloud go-to-market strategy and a passion for driving growth.
Board Member, Benchmark Capital
Eric Vishria is a General Partner at Benchmark Capital, with a focus on early-stage infrastructure and enterprise software. With a broad background as a tech executive, he has led investments in companies such as Confluent and Cerebras Systems. A Stanford graduate in Mathematical & Computational Science, he is poised to drive growth and innovation.
Chief Technology Officer, Founder
Curtis Liu, the CTO and founder of Amplitude, has a strong technical background from Electronic Arts and Google. With a degree in EECS from MIT and a two-time winner of Battlecode, he is a valuable asset to the company. Curtis has the experience and expertise to drive the technology behind Amplitude to new heights.
As Chief Product Officer and Executive VP of Engineering at Domo, Catherine Wong brings a wealth of experience to the board of Amplitude. She has previously held senior positions at Adobe and Omniture and is a member of the Women Tech Council. With a B.S. in Computer Science from Brigham Young University, she is a valuable addition to any board.
Elisa Steele, a former CEO of Namely, is a seasoned executive with a proven track record in technology. As a board member of Bumble, Procore, JFrog, and Splunk, she brings valuable insights to Amplitude. With a B.S. in Business Administration and an M.B.A. from San Francisco State University, Elisa is well-equipped to drive growth and success.
Jim Whitehurst is a Senior Advisor for IBM and Special Advisor for Silver Lake. With a background in scaling enterprise organizations. Jim's extensive experience as CEO of Red Hat, COO of Delta Air Lines, and his MBA from Harvard make him a valuable asset to any organization. With a B.A. in economics and computer science from Rice University, he is poised to drive innovation and growth.