
Adam Greco
Former Product Evangelist, Amplitude
Adam Greco is one of the leading voices in the digital analytics industry. Over the past 20 years, Adam has advised hundreds of organizations on analytics best practices and has authored over 300 blogs and one book related to analytics. Adam is a frequent speaker at analytics conferences and has served on the board of the Digital Analytics Association.
Posts by Adam

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Product
Amplitude Google Ads Integration
Apr 3, 2025
7 min read

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Customers
Data Evolution: Haven's Journey from Google Analytics to Amplitude
Dec 18, 2023
7 min read

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Insights
Triaging Digital Analytics Requests
May 23, 2023
7 min read

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Insights
Bringing Product Insights into Marketing
May 8, 2023
16 min read

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Insights
Digital Analytics Total Cost of Ownership
May 2, 2023
18 min read

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Insights
What if All Users Were Anonymous?
Apr 23, 2023
12 min read

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Insights
The Significance of Data Governance in Digital Analytics
Apr 16, 2023
14 min read

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Insights
Digital Analytics: What’s the Intent?
Apr 4, 2023
5 min read

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Insights
Industry Shift from Marketing to Product Analytics
Mar 29, 2023
5 min read

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Insights
Why Vendor Customer Support Matters
Mar 15, 2023
8 min read

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Insights
How Organizations Select Digital Analytics Products
Feb 27, 2023
21 min read

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Insights
An Event-Based Architecture <> Product Analytics
Feb 14, 2023
5 min read